An Eye for your Safety

This project offers a glimpse into my recent work for Blaulicht-Warner.de — an innovative traffic safety system that warns drivers acoustically and visually when emergency vehicles approach within a 1 km radius. It enables drivers to form emergency lanes within seconds, reducing the risk of injuries and damage.

Now available in Germany as well as in the Netherlands and the UK (under the name “Target Blu Eye 2”), the system combines technology with safety. I was responsible for the logo design and the conception and development of the landing page, which follows a clear and structured visual language — mirroring the product’s innovative and safety-driven character.